Wherever you find Shakin'Stevens it is a stone cold
certainty that Freya Miller will be close by. The blonde 37 year old is the singing star's
manager 24 hours a day. That means that she is totally involved in everything that affects
his career. When Shaky is on tour, Freya goes to, making sure that all the arrangements at
every single concert venue are exactly as she has insisted upon before contracts were signed.
A television date, for a guest appearance on a program or a special singing spot on shows such
as Granada Television's Pop Goes Christmas... and Freya is at Shaky's side. Even when he is
being interviewed by journalists for newspapers, magazines, radio or television then Freya
tags along... ever mindful of her all consuming task as Shakys manager and confidante. Her
determined attitude has meant that Freya Miller has received a distinct reputation and image
in the pop world She's been described alternatively as the Svengali to Shaky's Trilbyora
female version of Elvis Presley's legendary manager, Colonel Tom Parker. The latter
description has already given rise to her nickname, The Major. None of these descriptions however
adequately cover the role that Freya has set herself It would be much fairer to call her Shakin'
Stevens best friend... that, in fact, is how she sees herself.
Visitors to their offices in North London would bear witness to the very
obvious fact that Freya has immersed herself completely in the business of managing Shakin'
Stevens. The walls of the offices are literally dripping with Shaky's platinum, gold and silver
discs... awards from almost every corner of the globe. Pictures of the handsome, dark-haired
singer are everywhere and pride of place in the boardroom goes to a huge portrait of Shaky.
It is in these offices that every single piece of Shakin'Stevens merchandising is carefully
vetted before Shaky and Freya give their-final approval. This is the base of Shaky Management,
the company which stretches its tentacles into the lucrative business of establishing official
Shakin'Stevens T-shirts, sweat shirts, badges and all sorts of pop paraphernalia.
While Shaky concentrates on the business of creating hit records, Freya
carefully ensures that any piece of merchandise which carries the star's name, lives up to
the image and reputation he has developed. It's my job to see what Could go wrong and how
that might affect Shaky... then I have to make sure that it doesn't happen. I'm totally
involved in the merchandising of Shakin'Stevens. I look after the business side and Shaky
takes care of the music. But there are always bootleg Shakin'Stevens products on sale, even
though we do everything possible to try and stop that happening. All we can do to combat
this is to see that any official Shaky product is so much superior to any bootleg And it
is. It was while she was managing the British singer Joe Brown that Freya met Shaky. They
were both appearing in a stage production of Jack Good's Oh Boy! at the time.
Freya, who had never seen Shaky perform before and hadn't seen his
acclaimed act in the Elvis stage show, met him because the Welsh singer and Joe Brown
happened to be sharing the same stage dressing room, at London's Astoria Theatre. Soon after
that eventful meeting the team of Shakin'Stevens and Freya Miller was born. Shaky told me that
he wanted someone to manage him who would think Shakin'Stevens for 24 hours of every day
Jack Good had already told me that Shaky was an unbelievable talent, so I decided to see if being
Shaky´s manager would workout. Since then Shakin'Stevens has gone on to become one of CBS Records
biggest selling solo singers. Every Shakin'Stevens album has gone gold all over the world...
with the notable exceptions of the USA and Japan. Freya, however, refuses to accept that all
or even any- of this happened simply because she waved some sort of magic wand. To be honest,
the talent was always there. Shaky was always a great singer. I don't believe that anyone can
create a talent, or that you can manipulate anyone into being a star. That only happens in
fantasies or in film scripts. You've got to have that indefinable sparkle, that special touch
of magic to be a superstar... and Shaky had that, for sure. All that he needed was the other
half of the chemistry which would allow all that natural ability to blossom. And I just
happened to be lucky enough to provide that extra piece of the jigsaw. It pleases me now that
we have been called Britain's most successful pop partnership.
Freya, who is the daughter of the Daily Express cartoonist, Roy Ullyett,
sees the Shakin'Stevens success story as just beginning. It's easy to say that Shakin'Stevens
has arrived and to a certain degree that is true. But there is still so much more that he is
capable of achieving. For instance there is still the USA to conquer... that, as anyone will
appre date, is a big ambition for both Shaky and myself and there are a lot more years of
hit records to come yet He's not going to be one of those singers who has a series of hits
and then vanishes... Shakin'Stevens is too talented for that to happen. There will eventually
be films.... but there's plenty of time for that. Shaky is in the position where he
doesn't have to rush at things. Everything that he wants to tackle can be carefully,
painstakingly thought out so that he only does it when the time is right.
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